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Why I went without makeup for my own wedding!! [with PHOTOS]

Have you gone to a wedding and not recognized the bride? Sometimes it’s because the bride requests a ‘makeover’. Other times it’s thanks to an overzealous makeup artist who insists that heavy ‘bridal makeup’ will look amazing in pictures.Whatever the reason, the bride looks nothing like herself – which is a real pity. I didn’t realize how much this bothered …

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Why I spent years creating an app that would make women feel confident without makeup or filters.

It all began with these two startling facts. It broke my heart when I read this. 💔 Because it meant that a majority of women’s self-esteem depends on using ‘tools’ to make them appear more beautiful. That these women don’t genuinely feel beautiful or confident enough just as they are. Having spent more than a decade in the Beauty Industry, …

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3 Things to Remember While Wearing Frosted Makeup

Despite the number of cringe-worthy school pictures sitting in our mother’s living room, the frosted makeup trend has somehow escaped the ’90s and followed us into the New Millennium. Regardless of your skin tone, rocking white or silver makeup is downright tricky. If you use too little, it’s barely noticeable. And if you use too much, it looks like you …

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Why you should NEVER sleep with your make up on. Ever!

8 terrifying reasons that should totally put you off sleeping in makeup. “I was sooooo tired.”“I was feeling lazy.”“I passed out while watching TV.”“The bed was calling my name.” Whatever your excuse for not washing up before you hit the pillow, sleeping with your makeup on is one of the worst things you can do to your skin. Even if …

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The Best Expert-Approved Primers for Every Skin Type

There seems to be a strong divide among makeup connoisseurs on whether to prime or not. Truthfully, it’s all a matter of preference. There’s no right or wrong answer, but it doesn’t hurt to add another layer of skin care to your regimen—especially if you’re a regular makeup wearer. Primers not only boost the finish and extend the length of …

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Best Foundation For Olive Skin With Yellow Undertones

Best Foundation For Olive Skin With Yellow Undertones Like every skin tone – finding the best foundation for olive skin takes a bit of effort. Having an olive complexion can be a blessing and a curse. While we have the best makeup artists in the business showing us how to work our skin tone for the ultimate contour, finding a …

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Elisabeth Moss Wants You to Support Lipstick Lobby

Have you heard of Lipstick Lobby? The social justice movement, which officially launched in 2016, #LipSticksItToTheMan by selling lip colors that benefit organizations dedicated to progress and equality. Pretty cool, right? Their inaugural campaign, #KissMyPink, donated sales to Planned Parenthood and this past August, they announced a partnership with the ACLU (American Civil Liberties Union) through their “Outrage: Label Yourself” initiative. Although it’s been a …

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15 Beauty Brands With Wide Foundation Shade Ranges

As a white woman, finding foundation that matches my skin tone has never been too difficult. That’s because for as long as we can remember, the beauty industry has catered to white and/or mainstream standards of beauty. Fortunately, everyone’s getting a much-needed wake-up call in 2018, as companies are belatedly starting to produce for people of all shades. Don’t get …

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Kylie Cosmetics Partners With Topshop for Holiday Pop-Ups

If you’ve ever found yourself scrambling for a Kylie Lip Kit, we have great news: you can put your device down. Topshop is teaming up with Kylie Jenner to open seven pop-up stores across the United States. On November 20, New York (5th Ave), Los Angeles (The Grove), Atlanta, Houston, Chicago, Las Vegas and Miami (Aventura) Topshops will be stocked with Jenner’s signature …

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Adwoa Aboah is the New Face of Marc Jacobs Beauty

Adwoa Aboah just experienced a full circle moment. The 25-year-old British model and activist, whose first major runway show was Marc Jacobs, was just named the newest face of Marc Jacobs’ namesake beauty line. She joins a high profile list of former ambassadors, such as Winona Ryder, Kaia Gerber and Edie Campbell. In an official statement announcing the partnership, Aboah …

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